THIS IS PR, Fashion & Music has grown to be an influential force in promoting fashion in Norway. The synergy between their extensive networks in the music- and fashion industry provides a unique platform for their costumers to grow. The company was founded in 2010, and they believe that close cooperation, good communication, creative solutions and overall strategies gives continuing results for their clients.
THIS IS PR, is run and owned by the partners Ida Jordet, Kristina Nordbæk and Katrine Kvalsund. In 2011 they established THIS IS EVENT. Ditte Kristensen, the initiator of OSLO RUNWAY, runs this department.
“Fashion, and especially Norwegian design is very dear to us. Before OSLO RUNWAY, the designers did not have a serious, ambitious and professional platform to showcase their creations, and we wanted to do something about that. OSLO RUNWAY has already grown faster than we expected, and it is a dream come true for us to see that there is no limit to the international potential of Norwegian designers. We are proud of what OSLO RUNWAY has become, and we can’t wait to take the next step”, says Managing Director Ida Jordet.