After almost four years of international success, We Norwegians is coming home. The opening of We Norwegians flagship store in Kirkegata 34 brings the magnificent Norwegian scenery and architecture to the busy streets of Oslo. In August 2018, We Norwegians launched their first design collaboration, WE+STORM, with Storm Pedersen, one of Norway’s top fashion stylists and an independent voice on fashion and culture. Together, they have created the ultimate capsule base layer collection in 100% merino wool for the environmentally and quality conscious, contemporary man. We Norwegians was launched in October 2014 by designer Tove Grane and is currently sold in 180 stores worldwide. The brand combines the natural technical functionality of wool, Norwegian knitting tradition and contemporary design.
SS19 Photo Simon Skreddernes