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ANNOUNCEMENT

Applications for Oslo Runway 2026 are open

Norwegian fashion and lifestyle brands and designers can now apply to join the ORW26 Official Schedule

We invite both industry leaders and new talents to showcase their collections as Oslo Runway returns for another season, running from August 31 to September 2, 2026. The application form is open from Decemer 18 until February 15 and can be accessed here. We are excited for ORW26: A Fashion Week with a Twist.

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Playing at the intersection of creativity and innovation, Oslo Runway is recognised as the most impactful showcasing arena for fashion and design in Norway. With a growing international reach over the past few years, Oslo Runway has received press coverage and critical acclaim in prominent magazines such as Vogue Italy and Scandinavia, american Harper’s Bazaar, Schön Magazine, ELLE Girl Japan and ELLE Belgium, british Who What Wear, Scandinavian Mind, Dazed, Hypebae, The Times and Forbes.

Participants of Oslo Runway’s official event schedule will be promoted through various media channels, as well as VOCAST, a digital brand sharing platform used by numerous fashion weeks and design fairs. It’s a professional tool making the image content of designers and brands accessible for all, reaching press across borders.


All applicants must apply to maximum two of the enlisted categories:

Runway show
Runway shows will present collections in the traditional runway format. This can be either a digital or physical presentation, directed by you. A show must have a minimum of 100 guests.

Presentation
Presentations will feature a brand’s or designer’s products and/or collections displayed on models or as a part of a curated space or exhibition, in the format of a physical event. A presentation must have a minimum of 100 guests.

Breakfast, lunch or dinner event
Breakfast, lunch and dinner events provide a personal setting to promote your brand. This can be held in addition to your showcasing event, or be your only form of participation during ORW26. The event must have a minimum of 70 guests.

Pop-up at Steen & Strøm Department Store
In collaboration with Steen & Strøm, we will host a pop-up store featuring a selection of Norwegian designer brands. The pop-up will be open from Monday to Saturday, and will have an official press opening event. This is a great opportunity to showcase your brand to the press and the public.

Oslo Runway NEXT 
Oslo Runway NEXT is established to support Norway’s emerging brands by onboarding them to the Official Schedule, as well as sponsoring both showcasing opportunities and bespoke business mentoring. Each year, two or three emerging brands with impressive collections are selected to participate in the program (for 2 seasons max).

The program offers several bonuses: a mentorship program including a one-year membership at Norwegian Fashion Hub, guidance by Manufacture Oslo, extensive PR through Oslo Runway’s channels, and 50 000 NOK in financial support to set up your own runway show or presentation during ORW26.

In order to be considered for Oslo Runway NEXT, applicants must meet the following criteria:
  • Be a Norwegian apparel brand
  • Have 2 collections which have been sold via wholesale (minimum of 2 stockists), and/or sell direct-to-consumer 
  • Demonstrate innovative design with a strong identity and sustainable approach
  • Be able to set up a runway show or presentation with at least 11 looks (minimum 100 guests)
Access the application form here. Don't hesitate to reach out to us at info@oslorunway.no if you have any questions.